Much has been written here, and in many blogs, about Cloud Adoption. However, most of this has focused on the tangible and critical pieces like technical architecture and operational considerations. This can’t be minimized in the least. However, in my work with both vendors and end customers, I’ve identified what is another critical success factor across all organizations, and that is adopting a Cloud Mindset. And while mindset may seem “softer” than the other issues, if we don’t shift our mindset, we will continue to cling to ideas and assumptions that served us well in the past, but can get in the way of our future success.
The OPF™ Mindset Framework:
I’ve developed a model to both understand and manage mindset transitions. In the OPF framework, Mindset is composed of 3 components; orientation, perspective, and focus. Each of these has a very specific definition:- 1. Orientation – My relationship and adjustment to the environment that I am in
2. Perspective – My way of regarding/judging and interpreting facts
3. Focus – Where I choose to concentrate my attention
Let’s now apply this framework to the three transitions in question, ISV to SaaS, Service Provider to Cloud Service Provider, and Enterprise IT To a Cloud First Organization.
The SaaS Mindset
As I blogged earlier, ISV and new SaaS providers need to change their Mindset:- Orientation: from Product to Service
- Perspective: from Spikey to Continuous
- Focus: from Transaction to Relationship
The Cloud Service Provider Mindset
Service Providers, of course are in the business of selling services, not products, so they have a different challenge in transitioning. They must become more agile, like the technology they support. They must accept that they win not only by expanding their service catalog, but by making it more “open” to other cloud providers, and adding value in layers above their traditional service catalogs. Applying the OPF framework to this transition, we can summarize this transition like this:- Orientation: from closed and control to open value add
- Perspective: from customer value from me to customer value through ecosystem leverage
- Focus: from Service expansion to Service agility
The Enterprise IT To a Cloud First Organization Mindset
Traditionally, IT has been the provider of services to the Enterprise. And while this is the role that they will continue to play, it is being transformed daily. First of all, with layers from IaaS to PaaS to SaaS being provided to IT, they must understand that they are no longer a buyer of services, but have in many cases become the consumer of these services. They must consume, add value and broker these services to their internal and external customers across web, mobile and other channels. They must move beyond exploring the cloud and drive to strategies that exploit it. In short, they are the beneficiaries of the work being done by ISVs and Cloud providers, but only if they learn to consume, exploit and effectively broker new and innovative services. In short, their mindset must shift like this:- Orientation: from buyer to consumer
- Perspective: from exploration to exploitation
- Focus: Service delivery to service brokering